Lasgidi FM has announced the appointment of Judith Akatugba as its general manager.
As the General Manager of Lasgidi FM 90.1FM, Akatugba is expected to apply her wealth of experience to increase the ratings of the station and increase revenue and ROI for the investors of the business.
Before she joined Lasgidi FM on August 23, 2021, she was the principal of Cymbals Integrated Services, an 11-year old firm that specialises in integrated marketing, the production and distribution of media content locally and internationally.
Judith is a management professional with over 17 years of work experience in the media industry. Her core competence hangs on five main pillars of commercial executor, financial value driver, corporate entrepreneur, corporate ambassador, and customer champion.
When Judith was appointed the Chief Commercial Officer and Head of Digital at Folio Media Group, owners of Daily Times Newspapers, and Daily Times Digital, she formulated growth strategies across all portfolios and successfully managed the digital transformation of Nigeria’s oldest newspaper with her team.
Other reputable organisations that she has worked for include The Guardian Newspaper and Digitals where she was the Commercial Director who led her team to boost revenue generation and boost the company’s liquidity; Red Media Group as the Group Senior Manager; Consolidated Media Associates as the Group Sales and Marketing Manager of Soundcity TV, Soundcity City radio, Spice, and ONTV; TVC Communications as the Business Development Manager for TVC Entertainment, TVC News and Max FM; Sportsbrand LTD which she co-founded; and Point Blank Media Concepts where she began her media career in sales, marketing, content distribution and TV production and then rose to the position of Assistant Business Development Manager.
She is also a skilled political campaign manager and got her training in Political Campaign Management from the Centre For International Advanced Studies, CIAPS.
Judith’s quest for knowledge and development prompted her to the University of Birmingham where she is currently studying for a Master’s in Public Administration. She is an alumnus of the prestigious Pan-Atlantic University where she obtained her first Master’s degree in Media and Communications. She is a graduate of Daystar Leadership Academy.
She is a trained broadcaster from the prestigious National Broadcast Academy of Nigeria. She is also a member of the Advertising Practitioners Council of Nigeria (APCON).
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