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AI-and-Digital Creators: A Complimentary Duo or a Threatening Rivalry?
While AI may be able to perform certain tasks more efficiently than humans, it is unlikely to completely replace digital creators.
Artificial intelligence has proven its potential to revolutionize many industries, including digital media. Even, as AI technology improves and becomes more widespread, there is a growing concern that it could eventually replace digital creators, such as content creators, designers, and developers.
However, the reality is more complex and nuanced. While AI may be able to perform certain tasks more efficiently than humans, it is unlikely to completely replace digital creators. Here are a few reasons why:
AI lacks creativity: One of the biggest advantages that humans have over AI is their ability to be creative. While AI may be able to generate content or designs based on certain parameters, it is unlikely to be able to come up with truly original ideas or to understand the subtleties of human emotion and communication.
Digital creators bring value beyond their skills: Digital creators often bring value to a company or project beyond their technical skills. They can bring a unique perspective, a strong sense of branding, and the ability to connect with an audience. These qualities are difficult to replicate with AI.
There is still a demand for human-created content: While AI may be able to generate content faster and more cheaply than humans, there is still a demand for content that is created by humans. This is especially true in industries where creativity and authenticity are valued, such as in art, music, and storytelling.
AI requires human oversight: While AI may be able to perform certain tasks automatically, it still requires human oversight and input to function effectively. This means that there will still be a need for digital creators to design and maintain AI systems, as well as to troubleshoot any issues that may arise. This is why it can best be said that only Digital Creators that fail to master the use of AI will become outdated in the industry.
Though, it is possible that AI could automate certain aspects of digital creation, it is unlikely to completely replace digital creators. Instead, it is more likely that AI will augment the work of digital creators, allowing them to focus on tasks that require a human touch.
ChatGPT wrote this article with Enoch Oyedibu, offering little editing. It was first published on our December-February Edition.